Few people go to college thinking “Hey! I really want to go into credit union marketing!” but for me, a happy accident turned into a deeply loving relationship, and I’ll never stray. I have spent the last 15 years in marketing and public relations, small business funding, lending, business funders, merchant cash advances and for the last six, I’ve been in marketing leadership positions for credit unions of varying sizes. I began my career at the Director of Marketing for Members Cooperative Credit Union, a $400M organization in Duluth, Minn. From there, I spent a trio of years at SPIRE Credit Union in Minneapolis, an $800M, 16-branch CU. Today, I’m fortunate to be the Vice President of Marketing & Business Development for the $1.6B, Wisconsin-based Royal Credit Union, where we are undergoing a complete rebranding and web site overhaul. Now for the scholarly stuff: I hold a B.A. in communications and psychology from the University of Minnesota-Duluth, as well as an M.A. in management and an M.B.A. from the College of St. Scholastica. In my elusive free time, I am an avid skier, runner, and paddler, and a Mom to 4-year-old Nate.