This Is A Reprint From American Banker, Read The Original Article HERE! WASHINGTON — When the Federal Reserve Board finally launched its own Facebook page last week, the response was as swift as it was predictable. The page was quickly
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#BankSocial had the joy of interviewing Janice Ortbring, the Vice President of Marketing at Bank of Ann Arbor, and her Social Media Specialist Matthew Altruda. Our hope for the interview was to celebrate a Tweet of theirs that went viral,
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The marketing landscape has changed for brands across the world. Naturally, the world we live in is no longer what it used to be. If any bank or credit union is going to keep up, they must learn how to navigate this new
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I’ve been in the business of bank consulting since the 6th grade. Really. My father started a consulting business literally out of our home after years of being an actual banker. It was there that I worked with him, my
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My career in banking over the years have taught me that most innovation in banking  comes in the form of technology, not necessarily relationship building.  Yet, as a community banker I deeply understand how important and valuable relationships are.  Throughout
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