Contributor Corner

Last week I took part in two of the online sessions organized and presented by the team at #Banksocial. I also attended a great panel discussion on how Financial Institutions can better appeal to Gen Y. The panel included Karrie Drobnick,
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Social media. Those two words can strike fear into the heart of many a marketer, but it doesn’t have to be that way. The key is breaking this overwhelming topic into digestible steps. Here are 10 easy-to-chew-on tips that can
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One of my first professional mentors loved the saying, “Plan your work, work your plan.” As a young marketer, it was a response to everything I wanted to do. I hated it at the time but grew to love it
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The Louisiana Credit Union League launched a social media challenge Aug. 19, #LACUStrong, for the state’s and nation’s credit unions to raise funds to help credit union employees affected by the historic floods that ravaged southeast Louisiana. The American Red
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Facebook reported ad revenue earnings of $6.24 billion in the second quarter of 2016, up 63% year over year. Not bad for the social media network that just proclaimed it has no ambition to become a media company. If it
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Social media is a powerful tool, but for many credit unions it’s little more than a once-in-a-while chore on a long list of other work that needs to be done, and it doesn’t seem to generate much in the way
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This Is A Reprint From American Banker, Read The Original Article HERE! WASHINGTON — When the Federal Reserve Board finally launched its own Facebook page last week, the response was as swift as it was predictable. The page was quickly
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I’m A Millennial, Right? I’m part of one of the world’s most discussed age groups. When I read articles about what my generation is like, I don’t always recognize myself. I must admit, I do fit a lot of the
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A couple nights ago, to her extreme excitement, my daughter rediscovered a bag of pirate goodies she had received on her last birthday. She played with these same exact trinkets over a year ago, but after her brief period of enthusiasm
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In the never-ending quest to do the very best by our customers, it is our job to meet them where they are. Increasingly so, they are on social media. We then trudge through the muddy waters of all the options
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